Pricing
Simple plans for every business stage
One workspace for your website, brand, customers and finances. Prices in US dollars, monthly or yearly.
Everything your business runs on, in one subscription
Every paid plan includes the whole bundle: Website OS, Brand OS, Connect OS, CRM OS, Finance OS, Social OS and SEO & Growth OS, with AI writing help inside Brand OS today and a wider assistant on the way. Plans differ by how many people use them, how much you publish and send, and how many channels and automations you need.
Commerce sits inside Website OS and starts on Business. Prices are in US dollars and exclude applicable taxes. Messaging charges from WhatsApp and other providers, payment processing and domain registration are billed separately.
Plans
Choose the plan that fits your business
Start free, then pick the plan that matches your team and your volume. Each card shows what your plan gives you today; the tables below add the allowances we are still finalising.
Monthly prices shown. Pay yearly and save about 20%. Prices in USD, excluding taxes.
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Free
Best for trying Movadly and planning your setup before you pay for anything.
$0
- 1 user
- Website OS and Brand OS basics
- Movadly subdomain
- No AI writing help, CRM or business inbox
No card required.
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Starter
Best for a solo owner running the whole business from one place.
$24 / month
$228 a year, about $19 a month
- 1 user
- Every OS included, except commerce
- AI writing help in Brand OS
- WhatsApp business inbox
- Your own domain, no Movadly badge
Starter is a single-user plan.
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Recommended
Business
Best for a small team that shares customers, content and commerce.
$49 / month
$468 a year, about $39 a month
- 2 users included
- Everything in Starter, plus commerce in Website OS
- AI writing help in Brand OS
- WhatsApp, Instagram and Facebook Messenger
- Catalogue and quote requests, cart and checkout coming soon
Extra seats are planned, not available yet.
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Growth
Best for a larger team that needs more channels, capacity and approvals.
$99 / month
$948 a year, about $79 a month
- 5 users included
- Everything in Business
- AI writing help in Brand OS
- Every supported channel
- Priority support
Extra seats are planned, not available yet.
Which plan fits you
A quick way to place yourself before reading the detail.
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Start on Free if
You want to plan your website, prepare your content and see how Movadly works before paying for anything.
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Choose Starter if
You run the business yourself and want your own domain, the daily tools and the AI Assistant in one place.
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Choose Business if
A second person works with you, you sell products, or you need Instagram and Messenger alongside WhatsApp.
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Choose Growth if
Your team is larger, and you need more inbox accounts, approvals, automations and higher limits.
Compare
Plans, users and the AI Assistant
The full detail behind the four plans. Prices are in US dollars and exclude applicable taxes. Rows marked planned are proposed allowances. Nothing counts them yet, and we will publish the final numbers before any of them start. Every other row is live today.
| Plan detail | Free | Starter | Business | Growth |
|---|---|---|---|---|
| Monthly price | $0 | $24 | $49 | $99 |
| Paid yearly About 20% less than paying monthly. | Not included | $228 | $468 | $948 |
| Effective monthly price, paid yearly | Not included | $19 | $39 | $79 |
| Included users | 1 | 1 | 2 | 5 |
| Extra user, a month (planned) Extra seats add access only. AI credits, storage and every other allowance stay shared. | Not included | Not available | $12 | $10 |
| Recommended team size Above 25 users we prepare a scoped quotation. | 1 | 1 | Up to 10 | Up to 25 |
| AI writing help in Brand OS Editable suggestions for your brand story, mission, values, tagline and tone, which you review before using. A wider assistant across CRM, Connect, Social and SEO is coming. | Not included | Included | Included | Included |
| AI credits a month (planned) A short rewrite or reply costs 1 credit, a long draft or translation 5. Credits reset monthly and do not roll over. | Not included | 300 | 1,000 | 2,500 |
| Extra AI credits (planned) | Not included | 500 for $10 | 500 for $10 | 500 for $10 |
| Support (planned) Response targets during published support hours. | Self-service help | Email, 2 business days | Email, 2 business days | Priority, 1 business day |
Compare
Website, brand and commerce
What you can publish, store and sell on each plan. Rows marked planned are proposed allowances. Nothing counts them yet, and we will publish the final numbers before any of them start. Every other row is live today.
| Allowance | Free | Starter | Business | Growth |
|---|---|---|---|---|
| Published website | 1 | 1 | 1 | 1 |
| Published pages (planned) A page counts once, however many languages it is published in. | 3 | 20 | 100 | 300 |
| Blog posts (planned) | Not included | 50 | 250 | 1,000 |
| Published languages (planned) | 1 | 2 | 3 | 5 |
| Custom domain Domain registration is purchased separately. | Not included | 1 | 1 | 1 |
| Movadly badge removed | Not included | Included | Included | Included |
| Brand asset library | Basic | Full | Full | Full |
| Brand approvals and bulk editing | Not included | Not included | Not included | Included |
| File storage (planned) Covers uploaded media and attachments across every module. | 250 MB | 5 GB | 20 GB | 50 GB |
| Website form submissions a month (planned) | 25 | 100 | 1,000 | 5,000 |
| Commerce inside Website OS Catalogue, variants and quote requests are available today. Cart, checkout, payments and order management are coming soon. | Not included | Not included | Included | Included |
| Active products (planned) | Not included | Not included | 500 | 5,000 |
| Sellable variants (planned) | Not included | Not included | 2,000 | 20,000 |
| Movadly commerce fee Payment provider charges are separate. | Not included | Not included | 0% | 0% |
Compare
Customers, channels and growth
Connect OS, CRM OS, Finance OS, Social OS and SEO & Growth OS allowances. Rows marked planned are proposed allowances. Nothing counts them yet, and we will publish the final numbers before any of them start. Every other row is live today.
| Allowance | Free | Starter | Business | Growth |
|---|---|---|---|---|
| Business inbox accounts (planned) | Not included | 1 WhatsApp number | 3, one per channel | 10 across supported channels |
| Channels We publish the supported channel list. It does not mean unlimited accounts or unreleased integrations. | Not included | WhatsApp, Instagram, Facebook Messenger | Every supported channel | |
| WhatsApp numbers (planned) Meta charges for delivered messages separately. | Not included | 1 | 1 | 3 |
| Shared customer records (planned) A customer counts once across CRM, Finance and the inbox. | Not included | 1,000 | 10,000 | 50,000 |
| Sales pipelines (planned) | Not included | 1 | 3 | 10 |
| Quotes issued a month (planned) | Not included | 50 | 250 | 1,000 |
| Invoices issued a month (planned) Drafts, credit notes and recorded payments do not use the counter. | Not included | 50 | 250 | 1,000 |
| Business email recipients a month (planned) Login and security emails never count against this. | Not included | 1,000 | 5,000 | 15,000 |
| Verified sender domains (planned) | Not included | 1 | 1 | 3 |
| Automated workflows (planned) | Not included | Not included | 5 | 20 |
| Workflow runs a month (planned) System retries do not count twice. | Not included | Not included | 1,000 | 5,000 |
| Connected social profiles (planned) | Not included | 2 | 5 | 10 |
| Posts published a month (planned) One post to one profile counts once. Failed platform publications do not count. | Not included | 30 | 150 | 500 |
| Social performance history (planned) | Not included | 30 days | 90 days | 365 days |
| SEO page checks a month (planned) One check covers one URL in one language. | Not included | 50 | 250 | 1,000 |
| Tracked keywords (planned) Each keyword, location and device combination counts separately. | Not included | 10 | 50 | 150 |
| Ranking refresh (planned) | Not included | Weekly | Weekly | Weekly |
What you can run on Movadly
Every paid plan includes all eight. Commerce sits inside Website OS and starts on Business.
Add-ons and provider charges
Planned add-ons. The prices below are proposals and are not on sale yet. Provider charges are already billed separately.
How limits and fair use will work
Nothing on your account is metered today. The rules below are how we intend limits to work, and we will publish the exact counters and the final allowances before any of them start.
We will warn you at 80% of an allowance and again when you reach it. When an allowance runs out we will pause new uploads, new records or new metered jobs: your existing content stays readable and exportable, and nothing is deleted to make your account fit a plan. Form submissions will have a seven-day grace period once per billing cycle, with no surprise charge, and every submission you have already received is kept. Login and security emails will never count against your business email allowance.
Some features are still being released. Where that is true we label them as coming soon rather than letting you assume immediate access, and recording invoices is not the same as certified e-invoicing or full accounting.
Frequently asked questions
Can I start small and upgrade later?
Yes. Upgrades and new seats are prorated for the rest of your billing term and take effect immediately. Downgrades and seat reductions take effect at renewal, and we show you the resulting limits before you confirm.
What counts as a user?
Every active person who logs in, including you and an external accountant. Customer portal access does not use a staff seat. Deactivated users keep their name on past records, and a pending invitation reserves a seat without charging for it.
How much do extra users cost?
Starter is a single-user plan. Business includes 2 users and Growth includes 5. Buying extra seats is planned at $12 a user a month on Business and $10 on Growth, but it is not available yet and those prices are still proposals. Extra seats will add access only: AI credits, storage and every other allowance stay shared across the workspace.
What can the AI do today?
Today the AI writes inside Brand OS: editable suggestions for your brand story, mission, vision, values, positioning, audience, tagline and tone, which you review before anything is used. It is included on every paid plan and excluded from Free. A wider assistant across CRM, Connect, Social and SEO is on the way, and we plan a shared monthly credit pool of 300 on Starter, 1,000 on Business and 2,500 on Growth. Those pools are proposals: nothing is metered yet, and when metering starts we will show the cost before running anything and will not charge for our own failures or retries.
What happens when I reach a limit?
Nothing is metered today, so there is no limit to reach. When metering starts we will warn you at 80% and again at the cap, then pause new activity of that kind while everything you already have stays readable and exportable. We will publish the final allowances first.
Is commerce included?
Commerce lives inside Website OS and requires Business or above. Catalogue, variants and quote requests are available today; cart, checkout, payments and order management are coming soon, and payment provider charges are separate. The product and variant counts on this page are proposed allowances, not limits we enforce today.
Which channels does the business inbox support?
Starter includes WhatsApp. Business adds Instagram and Facebook Messenger. Growth covers every supported channel. These are live entitlements: your plan decides which channels you can connect. The account and number counts on this page are proposed allowances and are not enforced yet. Meta charges for delivered WhatsApp messages separately.
Can I pay yearly?
Yes, and it saves about 20%: $228, $468 or $948 for the year. Yearly billing does not give you a year of usage upfront, monthly allowances still reset each month. We show the annual total and the renewal terms before checkout.
Do you offer a custom plan?
Above 25 users, or for custom modules, private integrations, multi-brand setups or dedicated onboarding, we prepare a scoped quotation rather than promising unlimited usage.